Brand Identity & UI Design for Prizma Computers

Category
Branding
Year
2025
Client
Prizma Computers

Overview

Prizma Computers is a gaming PC platform built to help users discover, compare, and choose the best PC components with confidence. Spresso Studio worked on the complete brand identity for Prizma Computers, along with UI design for their website and application. The scope included logo design, visual identity, typography, color systems, and a scalable UI framework tailored specifically for gaming PC builders. The goal was to create a brand that feels modern, trustworthy, and performance-driven while keeping complex gaming PC data easy to understand and visually clean across all digital touchpoints.

Goals and Objectives

  • Create a strong, recognisable brand identity for a gaming PC-focused platform
  • Design a versatile logo system suitable for web, app, and social use
  • Develop a clean, tech-forward visual language without aggressive gaming clichés
  • Build a scalable UI design system for website and application interfaces
  • Make gaming PC comparisons, specs, and pricing feel simple and accessible
  • Position Prizma Computers as a credible and reliable platform for PC builders
STO Website Image

Results & Metrics