SaaS App Development for Analyse8

Marketing reporting eats hours. Data sits across Google Analytics, Google Ads, Search Console and Meta, and every client update means exporting, reformatting and double-checking numbers before anyone sees them. Most analytics tools just hand you another dashboard and leave the thinking to you.

We manage campaigns for clients every day, so we felt this firsthand. We set out to build the tool we wanted to use ourselves. The goals:

• Ask, don't dig: let anyone ask a question about their marketing in plain English and get an accurate answer from live data, with follow-ups and period comparisons.
• One view across channels: connect Google and Meta sources in minutes, so paid, organic and social performance can be analysed together.
• Reports without the busywork: turn any answer into a polished, branded report that's ready to send.
• Ship a real SaaS: accounts, projects, team seats and paid plans, built to scale well beyond our own client list.
• Get found: a marketing website that ranks for analytics and reporting searches and turns visitors into free signups.

We designed and built Analyse8 end to end, from product strategy and UX to the custom web app, the AI layer and the marketing website.

At its core is a multi-LLM chat layer running OpenAI and Claude models on live data from six connected channels: Google Analytics 4, Google Ads, Search Console, Meta Ads, Instagram and Facebook. Users ask how last month went, dig into a single campaign or compare periods, and get answers backed by charts. AI specialist agents go further and surface insights a dashboard would never show you.

• AI report generation: every chat answer drops into a branded report with the charts and layout done, exportable as a white-labelled PDF, a CSV or a public share link.
• SaaS product build: a Next.js app with a ShadCN interface and Supabase for the database and authentication, plus projects, team seats and credit-based Free, Pro and Business plans.
• Marketing website: a WordPress and Elementor website with feature, pricing, integrations, comparison and blog pages, built for search from day one.

The result is a live product that takes users from connecting their accounts to their first answer in about five minutes, with LinkedIn, Shopify, WordPress and Wix integrations on the roadmap.